FOR IMMEDIATE RELEASE
CONTACT: KIERSTEN HATHCOCK
Brookstone Retailer Taps Mod Mom Furniture
(Los Angeles, CA., October 28, 2011) Mod Mom Furniture recently announced a new partnership with the upscale chain specialty retailer, Brookstone, to feature its line of mid-century modern toy boxes via Brookstone’s internet-based catalog. This marks the first time Mod Mom’s children’s collection has been offered by a mass retailer in an e-commerce venue.
Brookstone, typically known for their high-end electronic products, chose Mod Mom Furniture because of its innovative features and design. Each box—the Owyn, Gracie, Noah, Maude and Bertie, are intuitively designed for aesthetics, eco-durability and child-friendliness. According to Pauline Collins, Brookstone’s public relations manager, “Brookstone is known for clever ideas and cool products”, adding, “Mod Mom Furniture is both modern and traditional.”
Kiersten Hathcock, Mod Mom’s founder and designer is optimistic about the opportunity to introduce her children’s furniture to a larger audience, stating, “We are thrilled to be recognized by Brookstone as part of their family of high-end products and lifestyle solutions.” Samples of the toy boxes may be viewed by visiting Brookstone’s website: www.Brookstone.com.
Mod Mom Furniture was born in a Los Angeles garage in 2007, the product of designer-turned-carpenter Kiersten Hathcock. Her unique, eco-friendly, child-proven toy boxes
have been sold throughout the United States, Canada and abroad. Hathcock’s storage pieces have been featured in Dwell Magazine, Elle Décor, Los Angeles Times and Better Homes and Gardens as well as in episodes of ABC’s Shark Tank and the Nate Berkus Show. For more information visit modmomfurniture.com.